Time is what you make of it, and at Swatch, the sky’s not the limit; dreams are. While the perceptions of NASA differ across generations, one thing remains the same – the space agency’s ability to capture the public’s imagination and desire to explore the stars and new horizons. The brand’s latest collection taps into this feeling, inspiring people to dream big, create their own universe and make the most of their time on earth.
The first white austronaut's spacesuits, everyday go-to blue jumpsuits and orange suits for the ascent into space are the basis for the design of the new Space Collection. Each of five watches tells us, in its own way, about the unknown and distant space and the astronauts exploring it.
Fueled by a passion for innovation, the Space Collection celebrates NASA and reveals the next chapter of the BIOCERAMIC Swatch story. Two-thirds ceramic and one-third bio-sourced plastic, BIOCERAMIC boasts a silk-like touch and is extremely resilient—the best of both worlds.
Space Collection is now available in all Swatch stores.